Tackling soft costs and crossing “The Chasm” in U.S. residential solar adoption
U.S. residential solar demand is expected to ride a 10% compound annual growth rate, adding $6 billion in incremental growth by 2025, said Technavio. But soft costs like customer acquisitions remain relatively high compared to other solar markets across the globe. November 16, 2022 Demand for residential solar is hot as energy prices climb and …
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